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For...
Meneuses de jeu
Worked on...
Art Direction
Graphic Design
Illustration
The project
In a world where young girls have very few leadership role models and where twice as many girls as boys believe they have low self-confidence (EQSKS - 2019), sports can be a wonderful tool for empowerment and team spirit. This is why Kenza Diab created Meneuses de Jeu (transl. Team Leader) and asked me to design its visual universe and help her refine the gameplay.
Meneuses de Jeu is a cooperative role-playing game for children aged 8 and up, in the spirit of choose-your-own-adventure books. Through the cards, we follow the journey of Inès, a young football player who dreams of becoming a professional. Players must make decisions for Inès at key moments in her adventure, as well as take on challenges, answer quizzes... to help her become a true team leader !
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